In 2009, Pepsi, Diet Pepsi and Pepsi Max began using all lower-case fonts for name brands, and Diet Pepsi Max was re-branded as Pepsi Max. Refresh your Pepsi-Cola history! Over 100 years running and going strong!. The new logo is the fifth in Pepsi history. 1964–Diet Pepsi, America’s first national diet soft drink, debuts. A BRIEF HISTORY OF PEPSICO’S BEVERAGES. Bern, NC, drugstore. Today the Pepsi trademark includes Pepsi, Diet Pepsi, Pepsi MAX and Pepsi NEXT.
In order to make a diet soda (at least one people would popularly drink), a sugar substitute was needed. The biggest soda companies, Coca-Cola and Pepsi, rushed to develop their own diet colas Coca-Cola’s Tab and Pepsi’s Patio Cola. PepsiCo, Inc. – Company Profile, Information, Business Description, History, Background Information on PepsiCo, Inc. Three of its brands–Pepsi-Cola, Mountain Dew, and Diet Pepsi&mdashe among the top ten soft drinks in the U. Spurred by the success of these first diet sodas, other soda companies soon began making their own. In 1954, Canada Dry introduced a zero-calorie ginger ale called Glamor.
Fifty years ago Diet Pepsi was first marketed, trying to fix a link in consumers’ minds between sugar-free fizzy drinks and weight loss. But today, the very term diet on food and drink almost seems a little retro, writes Chris Stokel-Walker. 1940: Makes broadcast history with the first advertising jingle Nickel, Nickel. 1966: Diet Pepsi’s gets its first independent campaign, Girlwatchers. Information on a wide variety of diet soda products available on the market, including a history of low-calorie soft drinks and other carbonated drinks.
Who Invented Diet Soda?
In 2015, the company announced it would discontinue using aspartame as the sweetener in Diet Pepsi, and replaced it with sucralose, another artificial sweetener. While the Diet Pepsi mini-cans are available in eight packs for the next couple of months, more importantly, they are defined by a stylish, blue-and-grey print look that features an animated depiction of a peacock. With his expansive history on TV, he’s a designer who really thinks about the consumer, her love of her home and her love of design in general. That includes Diet Coke and Tab, some of the first soft drinks marketed specifically to women. He always bought Diet Pepsi. Except when I came to visit. Then he stocked up on Diet Coke. And when he visited me, I bought Diet Pepsi for him. Pepsi is so confident in Max, which it said tested higher than any other diet-cola concept in its history, that it’s putting two to three times its normal launch budget behind the theme Wake up, people! Because no one in the cola category has so far cracked the code for bringing men into diets, Pepsi’s bravado is eye-opening. Saved to What is history? Vintage Diet Pepsi Can (empty but unopened). The aspartame is coming out of Diet Pepsi, even though the company says the artificial sweetener is safe. The full history of Aspartame is one plagued by controversy almost since the day in 1965 when it was accidentally discovered by a chemist named James M. Diet Pepsi – History. History. Diet Pepsi was originally created in the U.S. under the name Patio in 1963. Following a positive reception attributed to the shifting dietary habits and preferences among the Baby Boom Generation at the time, the drink was re-branded as Diet Pepsi the following year.